Let’s be honest — Arafta is not suffering from lack of attention. If anything, it’s suffering from the exact opposite problem: attention without architecture. Right now, the series feels like it’s being carried on the backs of its leads and algorithmic momentum rather than a properly constructed, global-facing PR machine. And that’s a dangerous place to be if the ambition is “international phenomenon” instead of “regionally hot with occasional viral spikes.” Because here’s th